“People will follow a leader with a clear vision and direction,” says Joyce Nwatuobi, CEO of ThriveHealth. ThriveHealth is a patient-centric digital technology provider. Through advanced technology ThriveHealth seamlessly connects patients to specialized healthcare anywhere, anytime. Being a visionary, Nwatuobi believes that employees will grow with the organization when a leader empowers and supports the team to be the best version of themselves. She considers her team to be her greatest asset.

Comprehensive Virtual Healthcare

Through digital technology, ThriveHealth connects scarce medical specialists to critical access hospitals thereby facilitating better access to care for patients within their community. In addition to the virtual medical specialists program, ThriveHealth offers a web based HIPAA compliant platform which requires no download or password. The platform includes multi way group call feature that allows the physicians add interpreters and specialists to the virtual visit. ThriveHealth also offers a mobile based app for the savvy users. This app allows multi-specialties such as pediatricians, nephrologists, neurologists, endocrinologist, cardiologists, rheumatologist, dermatologists etc. register their private practices on the app and provide their services directly to new patients. This opens a world of possibilities to physicians who have only relied on local referrals in the past. The app also digitizes key processes and workflows to enhance patients’ experience and providers’ productivity.

TeleMedicine Today

Some of the major challenges that exist in the current telemedicine market is the non-availability of medical specialists, lack of multistate licensing, strict regulations, and reimbursement. While some of the challenges have been relaxed recently due to the pandemic, some concerns remain. Currently, a number of measures are being taken to mitigate these challenges for the post-pandemic world too. “It will be important to continue to work in close partnership with healthcare providers, payors, patients, and caregivers to create innovative technological solutions to meet the collective need,” advises Nwatuobi.

A Physician-Led Platform

Given increasing access to a world of technological advancements, the provision of healthcare via digital technology has never been easier or more fun. Artificial intelligence, voice, and facial recognition technology allow us to bring to the US market a first of its kind telehealth application for patients living with Alzheimer’s and Dementia. ThriveHealth is physician-led, and through the in-depth experience of caring directly for patients; it can anticipate the needs of patients, caregivers, and providers and create tools, systems, and experiences to meet those needs.

Success is not a Mystery

Nwatuobi recalls a memorable piece of advice she received when ThriveHealth signed its first customer, “If you can acquire one customer, you are one step closer to acquiring 10, 100 or 1000 customers.” She believes anyone can overcome their fear of failure by choosing courage over fear. “Be quick to pivot and see the end from the beginning,” Nwatuobi says. Entrepreneurship is not for the faint-hearted and success is not a mystery; it is all about the right application of tried and tested principles. For those starting out, her advice is to persevere, you will come through on the other side. For booming entrepreneurs, she says keep dreaming, keep innovating, and keep growing.