RUDOLF FELIX
TITLE: CEO
COMPANY: PSI FLS FUZZY LOGIK & NEURO SYSTEME GMBH
WEBSITE: WWW.FUZZY.DE
FOUNDED: 1992
HEADQUARTERS: DORTMUND, GERMANY
After studying computer science and business administration at the University of Dortmund, Dr. Rudolf Felix graduated with a doctorate in the field of decision support systems and Fuzzy Logic. In 1992, he founded PSI FLS Fuzzy Logik & Neuro Systeme GmbH and continuously devel oped PSI’s proprietary technology Deep Qualicision AI which is based on machine learning and neural networks as well as qualitative labeling by means of optimization algorithms. The solutions are successfully in productive use in sectors such as the automotive industry, automotive supply industry, energy industry, transport logistics, local public transport or trad ing as a cross-sectional technology.
Since 2008, Qualicision AI technology has complemented the software products and applica tions of the Berlin-based PSI Software Group.
Dr. Rudolf Felix published more than 60 scientific and numerous user-oriented articles in var ious journals. Furthermore, in addition to his executive activities in the integration of Quali cision AI into complex business processes in a multi-criteria environment, Dr. Rudolf Felix is, among other things, head of the PSI-Community Industrial Intelligence as well as a member of the European Society for Fuzzy Logic and Technology, EUSFLAT.
PSI FLS Fuzzy Logik & Neuro Systeme GmbH: Optimizing Industrial Business Processes with AI
Rudolf Felix is the CEO of PSI FLS Fuzzy Logik & Neuro Systeme GmbH, a German company that specializes in developing and providing software solutions for complex technical systems. Rudolf Felix has been with FLS in the PSI Group since 2008 and has been the CEO since already 1992. Under his leadership, the company has grown to become a leading provider of software solutions for technical systems, particularly in the fields of energy, industry, and transportation. Rudolf Felix has also been involved in various research and development projects related to fuzzy logic and artificial intelligence and has published numerous papers in these fields. In an interview, he speaks on an array of subjects. Excerpts:
Conception of PSI FLS Fuzzy Logik & Neuro Systeme
Says Rudolf that making decisions is crucial for successful and efficient operation in every industrial business process. Decision-making processes that are based on business goals must reflect both long-term strategies and the current operational situation. If the decisions are based on data and the pros and cons between the business process goals are machine evaluated, machine learned and optimized, business process owners and operators get the best possible benefit. “An optimized and explainable decision support is particularly helpful here. And this is exactly what PSI FLS and the specially developed Qualicision AI technology is all about. It combines both technical and economical business goals. An efficient, easy-to-use, and explainable software that is used for business process optimization is what we deliver. It is data-based, and balances out conflicting business process goals ahead of classic algorithms and provides for the performance that our customers across many industrial sectors appreciate.”
AI- Challenges galore
According to Rudolf, many of the industry’s industrial AI use cases have long been developed and in use. Perhaps in the pandemic time, the constant work with computers at home is an additional momentum. “But in my view, business processes in industry have evolved in their objectives rather because of the growing importance of topics such as digitalization, exploitation of data, sustainability and green energy or new possibilities to integrate automatized decision-making in context with many new important aspects in business processes. Therefore, the complexity of the processes has rather increased.”
PSI FLS Fuzzy Logik & Neuro Systeme AI solution
Qualicision AI stands for qualified support with decision-making when optimizing business processes. Qualicision technology was originally based on fuzzy logic which has been extended by a full stack of AI methods that combines the advantages of all of them. In this combination Qualicision AI helps to integrate decision-making expertise of people with business process know-how and connects it with data-driven AI. In addition, the Qualicision AI software has been extended by highly automated deployment. Machine-learned explainability mechanisms are part of it, too. In business processes there are a lot of pros and cons when decisions must be made. Therefore, uncertainty is intrinsic even if all data is clearly measured and in good shape. Automated recognition of these kinds of uncertainty, in particular stemming from the variety of the data and interaction between decision options, is extremely important. “Our Qualicision AI based tools help to identify and to exploit tolerances in the business processes and to optimize out uncertainty. Many use cases show that once Qualicision AI is introduced the business process efficiency increases by 10 to even 25 percent compared to the previous unoptimized status quo.”
Leadership traits
Trying to get inspired from people for whom and with whom you work and trying to inspire them, too. Everything else is the right technology you must have and the passion to work with it. “When you work on something with passion, the thought of possible difficulties is more of a drive. This is especially true when you are working on the implementation of something you have been involved in from the beginning on.”