Augmented Reality & Virtual reality

When we talk about perception, we include a number of senses in it, namely vision, physical touch, auditory, gustatory, and nociceptive senses and more. Even if you ask the happiest folk about their feeling them it might be perfect blend of all the emotions and senses. To enjoy the moment at its best, one need to sense the moment, they wishes to move with it, and make it so handy. There are a number of VR applications, but most of them are developed with typically two senses, i.e. vision and audio. As per the studies conducted over several markets with respect to virtual reality shows that increased number of senses simulated in the virtual reality device can enhance the user’s experience and can bring an elevated response in terms of ROI and sales.

Vision: Human vision is one of the best gifts by God to human to understand its surroundings. Human brain and vision works together to understand this world, but they work on completely different aspects and measurements. The most crucial aspects required by eyes to understand the environment properly are persistence of vision, depth perception and visual field.

Virtual reality is undoubtedly a great innovation having the potential to change several industries. Every excellent innovation has some loopholes that makes the technology incomplete and gives an open space for further improvements. Virtual reality also belongs to the group of technologies that have a possibility for development. Most of the enterprises are looking forward to add VR and AR to their working mechanisms and make their procedures more effective and efficient. But in the root map of adopting these high end technologies, most of the business world is facing issue. To become one of the widely used technologies, VR & AR must overcome all challenges. Few challenges face by VR & AR industry is discussed further.

Expensive: VR is developed with an intension to give a mesmerizing experience to the user of interacting to the virtual world with their real world movements. The development procedure and materials used in this head mounted device are very expensive, making the end product also weigh a higher price.

A moving clip displayed on a screen was a miracle in olden days and even if you turn back to the past decade then also folks found it mesmerizing to go to a movie theater and watch a movie. But now the technology has driven this visual capacity so far and has enabled us to stimulate a virtual environment in which the viewer can not only view the scene but can penetrate into to feel the environment. The heroic face behind this technological development is virtual reality that allows the user to immerse into the ambiance created by the scene on screen and interact with the 3D world. This development has just given a new face to the media and entertainment industry but there are many more industries got influenced with virtual reality and have incorporated this technology to enhance their business growth and facilitate their users with better experience. Virtual reality simulates a number of senses to give you a real experience from an artificial world, such as hearing, vision, touch, smell, and more.

Virtual reality V/S augmented reality: The trend and technology of virtual reality and augmented reality came into existence simultaneously and both deals with the artificial experience.